Smitten is an early-maturing bi-coloured apple. It has a very attractive red-stripped appearance, being quite light-red in colour with a pale white-yellow background. The texture is firm and crunchy, and the flavour is a good balance between sweetness and acidity. The texture has some resemblance to Jazz, but with a slightly lighter bite.
Texture is probably the main feature that distinguishes the variety from others, and is very attractive to those who prefer a sweet, crisp and crunchy apple – one of the best.
Smitten can sometimes be affected by sticky greasiness of the skin, though without detrimental effect on eating quality.
Names: PremA17; Smitten; IFPS PLU 3627.
Origin: Known as PremA17 from its breeding programme, Smitten is a trademarked name for marketing purposes (‘Once bitten, forever Smitten’). The variety is the result of the apple breeding programme at Plant and Food Research in New Zealand. Commercialisation of the variety, including it’s global testing in major production countries, is undertaken by Prevar. Marketing of the variety started in August 2010.
In UK, the supermarket, Morrisons, was chosen the sell the first volumes of Smitten from New Zealand. In 2016, a greater volume of the apple was available, so sales were allowed in a wider range of stores.
Grown in: New Zealand, UK
Harvest & Availability:
- April: New Zealand
- May: New Zealand
- June: New Zealand
- July: New Zealand
- October: UK
- November: UK
- December: UK
Prevar New Zealand